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Archive for June, 2011

You Crack Me Up

A few weeks ago I wrote a post entitled “Can I have your attention please?” In it, I asked readers what is the best way for marketing to get your attention? A message that tugs at the heartstrings? Something thought provoking? One that makes you laugh so hard you spray that mouth full of water across the room? (Or at least I hope it’s just water, otherwise you’re often cleaning up a real mess.)

Well, you responded (for which I thank you), and I must say I found your feedback quite interesting. Though not necessarily unanimous, the general consensus was that humor wins. Being the inquisitive person that I am, as you responded I only wanted to know more.

We all know, not everyone and everything that tries to be funny is actually funny. While I at first believed that my obsession with commercials was just an annoying job hazard, the madness over Super Bowl commercials proves I’m not the only one paying attention to what’s happening between my favorite shows.

Therefore, I now ask you, which humorous messages are your favorites? Do you die laughing every time you see the eTrade babies? Love hearing from the man your man could smell like? What advertisements – commercials, magazine ads, billboards, anything! – are your favorites and why?

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  • Filed under: Let’s Chat
  • What do you do at Willow?
    I help out anyone who needs help. I act as a fresh set of eyes as I’m still learning about what Willow is and how we do things.

    How long have you worked at Willow?
    Since after Memorial Day of this year (nine days).

    When you were little, what did you want to be when you grew up?
    It changed yearly, but definitely an archaeologist, a veterinarian and a pediatrician, until I realized that I really didn’t like science courses.

    What is your favorite pizza topping?
    Spinach or sun-dried tomatoes.

    What was your first pet’s name?
    Bud, short for Budweiser. (My dad named him!)

    What was your favorite subject in school?
    Spanish & Media Arts (photography) in high school.

    What was your first job?
    Camp counselor with Willow’s very own video wiz, Doug Fredbeck.

    What is your favorite movie of all time?
    Titanic!

    If you were a super hero, what would your super power be?
    I would love to be able to apparate like they do in Harry Potter, which is thinking of a place, and BAM you’re there.

    What drew you into the marketing business?
    People. And why do people like what they like? Buy what they buy? Support the causes they support? You have to get in their heads and that’s a fun challenge.

    Describe yourself in 5 words or less.
    I walk really, really fast.

    If you could be one animal, what would it be and why?
    A dolphin. They are so strong and smart and live in beautiful places.

    Frozen custard or ice cream?
    Neither. I prefer salty over sweet.

    How do you eat an Oreo?
    I mainly just try to not get them stuck in my teeth!

    If you could live anywhere, where would it be?
    London.

    Where do you like to sit in a movie theatre and why?
    Midway up, middle. Because it’s the best view! (Very practical)

    What’s in the trunk of your vehicle at this moment?
    Running shoes, random books, swimsuits, jumper cables and an ice scraper.

    What’s on your desk at work?
    I haven’t had a chance to make my desk my own, but if I make it anything like my desk in college… photos photos photos and few magazine pullouts of my favorite athletes/musicians.

    What’s your favorite part of working at Willow?
    I’m never sure what new job is going to be thrown my way!

    What’s your favorite Indy restaurant?
    Anything in Broad Ripple or downtown with outside seating – the ambiance and people I’m with are more important than the food!

    What do you do at Willow?
    Director of Client Service.

    How long have you worked at Willow?
    Thirteen days.

    When you were little, what did you want to be when you grew up?
    An Oscar-winning film actor.

    What is your favorite pizza topping?
    Italian sausage.

    What was your first pet’s name?
    Magic – a rather large hampster who “disappeared” into the walls when I was ten.

    What was your favorite subject in school?
    Math.

    What was your first job?
    A clerk at a packaging store.

    What is your favorite movie of all time?
    The Shawshank Redemption, but I’m also a sucker for Syfy Channel B-Movies.

    If you were a super hero, what would your super power be?
    The ability to travel through time and space.

    What drew you into the marketing business?
    An internship in the Comedy Central Corp. Communications Department.

    Describe yourself in 5 words or less.
    Innovative, Passionate, Determined & Appropriately Silly.

    If you could be one animal, what would it be and why?
    A rare Liger.

    Frozen custard or ice cream?
    Homemade ice cream.

    How do you eat an Oreo?
    Without a fork.

    If you could live anywhere, where would it be?
    Anywhere on one of the Hawaiian Islands within walking distance of the beach and – if possible – a shrimp truck.

    Where do you like to sit in a movie theatre and why?
    Center section near one of the aisles so I can guarantee optimal leg room.

    What’s in the trunk of your vehicle at this moment?
    Clothes I should have dropped off at Goodwill a few weeks ago, an ice scrapper and a yellow extension cord.

    What’s on your desk at work?
    Photos, chotchkies, talking South Park characters and a decent amount of actual work.

    What’s your favorite part of working at Willow?
    TBD

    What’s your favorite Indy restaurant?
    I haven’t tried enough local faves to make a fair assessment of the Indy food scene, but I really enjoyed Mama Carollas…and I’ve very picky about my Italian food.